Arnie's mash

Another couple of classics that unfortunately highlight very real aspects of the advertising/media/marketing world

"Shoving a whole lot of nothing down your throat"

Saw this at the end of the Indian GP on Sky Sports F1 at the weekend.  Brilliant animation but surprised I've only come across it for Episode 9!  No, or not enough, promotion.  Is this a classic case of all the budget went on making it but how many people have seen it? Very difficult to find via McLaren website or find an official YouTube channel.  Missed opportunity...

You know you've made it when Lego* celebrates your efforts. * or someone goes to all that trouble using Lego

Lovely bit of work from TBWA for wife's leaving for maternity card. 

Do I like this?  Do I hate this?

I like. http://cheesenbiscuits.blogspot.co.uk/2012/10/london-restaurant-map-2012.html

B rilliant idea. O rganised beautifully. N ice to watch and share. D one. See what I did there.

Man posts on Bodyform facebook page (top post below). Bodyform respond (last post above) with link to video (below). Good to see a client with the confidence to not take themselves too seriously and produce content that is entertaining, share-able and memorable.

Simple idea. Brilliant execution. Great cause. Hat tip to Amanda Rosenberg via Matt Bush (Googlers)

Really like this idea and execution from CBS outdoor which has intrigued consumers as much as the key b2b audience (agencies/advertisers).  Basically anyone who loves a good cryptic picture quiz and appealing to our competitive nature.  There has been some good social spread too with facebook and twitter integration worked in to the experience. I've worked through all 75. Bosh!  Just watch out for the red herring. http://www.lookforlonger.com/

http://stickersonthecentralline.tumblr.com/ Enjoying this today.  Spotted on BBC:  http://www.bbc.co.uk/news/uk-england-london-19858746

Coming soon... The next chapter in the Angry Birds franchise. #AngryBirdsStarWars Release date: 8th November 2012

Paddy Power up to their same old tricks of pushing the boundaries of what is 'acceptable' to the Daily Mail reading, middle-class conservatives.  For their presumed target - young(ish) males - they continually hit memorable nails square on their heads.  And that's what matters innit. From  http://www.fantasyfootballscout.co.uk/  an invaluable site for Fantasy Football obsessives.

http://www.youtube.com/watch?v=TbsXUJITa40&feature=player_embedded (Can't embed so you have to click on the link; IOC rules!)

TV ad featuring a mouse and a mousetrap...

Mercedes - Twitter integration for TV ad (Campaign)

Interbrand's Top 100 Brands (Global)

Cricket Football Team Team name: FC Twente Twente Manager: Marco Van Batsman Full squad: Legspin Van Der Sar Snicko Krancjar Pavilion Nedved Jamie O'Lara Dwight Yorker Gully Muntari 3rd Hamann Bowler Ameobi Wasim Spackman Leg Before Ricketts Youri Hawkeyeff (c) Middle'n'Legwinski HowZlatan Imbrahimovic Hat tip: BBC's @mrdanwalker

'That' letter which was the cause of much twitter-chatter on what was otherwise a quiet Tuesday in media-land.  My view: no comment.  Best left for those involved to sort themselves out, but as an exercise in how a story can be distributed within hours then it was incredible.   From: Kieran Allen Sent: 25 September 2012 08:11 To: MEC London UK All Staff Subject: Leaving Hello MEC, It feels quite strange to be writing my leaving speech after 2 1/2 yrs. of loyal service to the company. It’s the longest I have spent at a company and I owe MEC a lot for my training and development. I leave in a position where I can go and further my career in digital if I so wish and for that I pay MEC great tribute. However I leave with a horrible taste in my mouth after my working life for the past 8months has been ruined by Greg Shickle. Background: Joined MEC in May 2010. Soon after I started to receive continuous praise from Kevin Kirby Account Director and Greg Shi

A few memories of Ryder Cup 2012 - Medinah, Chicago, USA USA 13.5 Europe 14.5