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Showing posts with the label Media

CBS Look For Longer - Results

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The answers: Campaign wrap-up:

Ladies and Gentlekats...

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Meerkat Band perform Corrie theme in build up to CTM sponsorship. Simples lovely work.

The Truth In Ad Sales & Truth In Advertising

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Another couple of classics that unfortunately highlight very real aspects of the advertising/media/marketing world

Social Media Guru

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"Shoving a whole lot of nothing down your throat"

Coke 007 - 'Unlock The Bond In You'

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B rilliant idea. O rganised beautifully. N ice to watch and share. D one. See what I did there.

CBS Outdoor: Look for Longer

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Really like this idea and execution from CBS outdoor which has intrigued consumers as much as the key b2b audience (agencies/advertisers).  Basically anyone who loves a good cryptic picture quiz and appealing to our competitive nature.  There has been some good social spread too with facebook and twitter integration worked in to the experience. I've worked through all 75. Bosh!  Just watch out for the red herring. http://www.lookforlonger.com/

Mousetrap

TV ad featuring a mouse and a mousetrap...

Mercedes asks Twitter users to choose outcome of TV ads (Campaign)

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Mercedes - Twitter integration for TV ad (Campaign)

Hello MEC... (Goodbye MEC)

'That' letter which was the cause of much twitter-chatter on what was otherwise a quiet Tuesday in media-land.  My view: no comment.  Best left for those involved to sort themselves out, but as an exercise in how a story can be distributed within hours then it was incredible.   From: Kieran Allen Sent: 25 September 2012 08:11 To: MEC London UK All Staff Subject: Leaving Hello MEC, It feels quite strange to be writing my leaving speech after 2 1/2 yrs. of loyal service to the company. It’s the longest I have spent at a company and I owe MEC a lot for my training and development. I leave in a position where I can go and further my career in digital if I so wish and for that I pay MEC great tribute. However I leave with a horrible taste in my mouth after my working life for the past 8months has been ruined by Greg Shickle. Background: Joined MEC in May 2010. Soon after I started to receive continuous praise from Kevin Kirby Account Director and Gr...